About
Meet the Creative Mind
Callie Sims, but you can call her Cal, is the creative force behind cal.bydesign, a graphic design studio dedicated to cohesive, innovative visuals. A graduate of the University of Miami, Cal combines a strong design foundation with a passion for storytelling through multiple artistic mediums.
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Her approach to design is rooted in precision, ingenuity and a holistic branding view. Whether crafting distinctive logos, dynamic digital content, or eye-catching print materials, Cal's work is driven by a commitment to express authentic life.
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Beyond graphic design, Cal’s experience in glass and photography influence her work, adding depth, texture, and a unique touch to her creative process. Through cal.bydesign, she transforms visions into stunning realities, one project at a time.
Creative Journey
2021 - 2025
University of Miami
She spent four years at The University of Miami honing her creative intuition and gaining knowledge on the design process.
2002 - 2021
Growing Up!
Cal grew up in a world of creativity with time spent in music, theater, and her grandmother's painting and jewelry design studio.
2023 - Present
Freelance Graphic Designer
Embarking on a journey of creativity, Cal has been providing freelance graphic design services under cal.bydesign, creating impactful visual identities for various clients. The focus has always been on delivering designs that resonate with authenticity and innovation.
Creative Tools
Adobe Creative Suite
Pen and Paper
Classic Glass Studio
Procreate
Binding Material
Photography Equipment